Orangina
“Pour Les Excentriques” [For The Eccentric]
Leveraging the arts and culture behind Orangina's French heritage to appeal to those in Gen Z with a thirst to feel quirky, interesting, and unique.
Leveraging the arts and culture behind Orangina's French heritage to appeal to those in Gen Z with a thirst to feel quirky, interesting, and unique.
Framed works of art..
Train station advertising...
We also host a private PR gallery event @ Camden Art Centre where we display all the original paintings from the campaign, along with showcasing upcoming Gen Z artists.
For this event, we invite fashion and aesthetic influencers dressed in their most eccentric clothing to attend and participate in our activities.
This is all launched with 15 second A/V commercial...